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Customer Feedback to Improve Your E-Commerce Email Campaigns
How to Use Customer Feedback to Improve Your E-Commerce Email Campaigns
When you run an e-commerce business, it’s no secret that customer feedback is needed to meet your goals. Your customers are what make your business go round, and without them,
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a woman using video marketing for her ecommerce website
The Power of Video in E-Commerce Marketing
Video has become an increasingly powerful tool in e-commerce marketing, with brands of all sizes leveraging video to capture attention and engage audiences. From product demonstrations to user generated content,
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Maximizing Customer Retention Through E-Commerce Marketing: A Guide for Online Stores
Today, many e-commerce businesses are investing heavily in online advertising, search engine optimization (SEO), and social media marketing to bring in new customers. And while customer acquisition is an important
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Getting Started Selling Online
It’s finally time to launch that eCommerce business that you’ve been thinking about for years. Setting up your website can feel like a daunting endeavor, but this process can be
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How To Take Product Photos Like A Pro
There are five senses that we use in our daily lives, and one of the most important is sight. This is why photos are such an important aspect of your
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How To Automate Your Sales
In today’s fast paced world, most things have automation in them. We have automated switches for our lights, production of products, and even automated cars. Automation is an important, time
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New Year’s Resolutions to Boost your Work Productivity
It’s a new year and you know what that means, it’s time to drop bad habits and pick up good ones. No matter the size of your company, there are
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How To Sell On Amazon
Looking to improve your eCommerce business and reach more customers? Don’t worry, you’re not alone. One of the best ways to do this is by selling on Amazon. This will
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E-Commerce Shipping
For the majority of your customer’s experience, you are in control. You make the ads, the website, take photos, and perform many other tasks to help your products and website
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Shopify Apps To Boost Your E-Commerce Store
Shopify is a complete commerce platform that a large percentage of business owners use to help grow their business. It has many great features and if you are considering a
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Accounting Services for E-Commerce
Let’s all face it, accounting isn’t the most exciting part of running your business. But with that being said, it’s an important and can’t be ignored. With the rise in
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How To Choose An E-Commerce Platform
Setting up and building an e-Commerce business isn’t as easy as some people view it from the outside, some think you just upload products to the internet and you will
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Google Ads Academy
30 years ago the internet was a passing fad, it has since grown into a critical component of everyday life. All this growth has changed how many of us market
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Selling Products on Instagram
Social media is one of the fastest growing and most powerful business tools that can be used at a relatively inexpensive price. When considering what social media platforms to invest
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How To Use Google My Business
Google My Business is a free tool for both businesses and organizations to manage the online presence that they have within Google, this also includes Google Maps and Google Search.
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How To Set Up BigCommerce
BigCommerce is an all-in-one e-commerce platforms that offers a wide variety of tools and solutions for businesses of all sizes. It provides users with a large amount of scalability and
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The Magic of Inbound Marketing
Inbound Marketing is a methodology that helps to draw customers into your business instead of you reaching out to them. When focusing on inbound marketing, you create helpful content that
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Google Analytics Tools
Google Analytics is a powerful tool that you should be using in your marketing mix. It allows you to view a magnitude of data from your website that you can
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The Importance of Product Descriptions
Product descriptions are an important aspect of an e-commerce business. Unfortunately, they often get overlooked or underutilized. It is easy to fill this area with unappealing information, or just to
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The 6 Emails Every Ecommerce Store Needs
Consumers are becoming more alert and aware of what you send to their inbox. They are sick of spam email! Sending creative and strategic emails can ensure that your emails
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Tips for Creating Awe-Inspiring Content
Content is now, more than ever, a critical component to your marketing strategies. The content that consumers look at is the center of connection between your brand and them. Because
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Free Logo Design Applications for DIYers
Design is Important A logo is one of the most important elements of a business. It is a symbol that represents your brand to both you and your customers and
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The How and Why of Shopify
When first launching an eCommerce website, it can be difficult to decide what platform to help design and build your website. Shopify is a popular and effective program to consider
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8 Tips to Enhance Product SEO
Search engine optimization is an important aspect to focus on in your marketing mix. It helps you improve your search engine ranking when consumers search for relatable keywords and topics
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Google Adwords And Why You Should Be Using It In 2019
  The Internet is changing Becoming noticed on the internet is increasingly becoming more difficult for e-commerce websites. It can feel like you are facing a thousand other businesses and
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CRM for Ecommerce Stores (Hubspot)
  What is a CRM? Managing relationships with customers is becoming one of the most important aspects of modern business. A CRM program, also known as customer relationship management, is
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Leah Fishman | Brews & Business with Jacob Dubois
  We would like to introduce you to Brews & Business, an interview series with our favorite people talking about, well, brews and business. We have been falling in love
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Google Analytics
Google Analytics is a free tracking tool that provides detailed information about the individuals visiting your website and the actions that they take while on your website. It allows for
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How to set goals nearly impossible to forget
  There’s no doubting that people who set goals are more successful than those who don’t. Setting goals can be quite easy but executing on those goals is often much
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A/B Testing
  What is A/B Testing? A/B testing is a way to perform controlled experimentation for your ecommerce website. It involves creating a hypothesis, a control, and a variable. The goal
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Get started with Personalized Marketing
Personalization in marketing is quickly becoming more and more essential to stand out against the noise. With new technology & businesses aimed to help you personalize your marketing materials, it’s
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The Power of Contests & Giveaways
Contests & Giveaways are a classic marketing tactic that have been around for quite awhile but with new technology, comes new rules. By offering an item for free, a company
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Why you should be using behavioral email marketing
Behavioral email marketing generates much of the revenue for online stores across the globe. As eCommerce grows more each year, brands are utilizing automated strategies to communicate with their customers.
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